Generation C

Generation C… if you’re between the ages of 18 and 34 that’s what marketers are now calling you.  C stands for CONNECTED.

An article in Ragan’s PR Daily

You know that’s right. With all the technology and social media that’s one of the best ways I think we can describe this generation…and I’m part of it, so I know. There’s not one day that goes by that I don’t use some sort of communicating device. Phone, Facebook, Twitter, Blogging, you name it. Our generation uses social media like it’s second nature.

I think the most interesting thing about this generation is that many of this generation can’t remember when there wasn’t MySpace or Facebook or Twitter. It has simply been a part of our everyday lives.

I wonder, what did marketers name the other generations? Our generation is one tough “cookie” to market to…there’s so many outlets.  No longer is there T.V., and radio…now there’s so many things and marketers now have a greater responsibility than ever. Their job is harder than ever.  And it’s not even all that will be out there. Every day ways of connecting and media is changing.  It’s exciting and nerve racking at the same time.

Are you part of “generation C”? I’d love to know your thoughts on this. Feel free to leave a comment! 🙂

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